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PR and Marketing effort for curecoin  

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o3u
 o3u
(@o3u)
Active Member Customer

We all know curecoin is an awesome project, but lots of people don't. Unless we inform them we will lose initial traction it needs to survive, and letting it drown in the middle of a pile of shitcoins coming out every few hours.

So here is a list of marketing efforts to be made i could think of... that may need community contributions, and if possible access to some funding, or we could raise some donations to pay for the bounties:

Social/web marketing:
  - https://twitter.com/curecoin : twitter seems quiet, this is bad. Update with news from team as well as stats and developments.
(i've been informed curecoin does not have a twitter.. such fail, very disappointed).
  - Facebook is pretty good so far in my opinion: not spam, and relevant information is posted.
 

Bitcointalk
  - post keeps drowning, but not much we can do about it, maybe start other relevant threads in other sub forums with the title curecoin?
  - Raise a bounty for a "signature", curecoin signature that people who support the project can have.

Promote the IRC more

Create a video about curecoin : a bounty should be raised to create a promotional video for curecoin

[s:1mm2ds4k]Create a "setup guide" video, a bounty should be raised to create a how to fold video, for n00bs (Preferably someone with english accent etc, i can do it, for a bounty ;)).[/s:1mm2ds4k]
Get started video has been created by a curecoin dev already, available here: https://www.youtube.com/watch?v=-YEZzBZ0suE
(thanks lasershurt)

Keep reddit subforum active, and try to mention curecoin in other bigger subreddits as well as forums.

If there's stuff i've forgotten, please post below

Also : If all donators could meet in IRC, we can agree to not dump the coins immediately, this might be bad for the market, and i think no one wants that anyways. This is a good project, lets keep it going strong.

This list will get reorganized and cleaned up if there is interest, i can also keep donation addresses for bounties if you people trust me (and you shouldn't) or one of the mods can volunteer.

ReplyQuote
Posted : 15/05/2014 12:47 am
matt608
(@matt608)
Eminent Member Customer

I think one of the main things to do is issue a press release, Curecoin is such a great innovation i'm sure when the press catch wind of it it will get a wave of press, at lest on technology + science websites, maybe mainstream news too.  I'm not sure if any of the Dev funds can go towards marketing?  (as well as a good cause this is also a coin and it needs marketing to reach it's full potential).

If Dev funds aren't available for this, one great way to organise bounties is to have a Curecoin version of vertcoinmarket.com.

ReplyQuote
Posted : 15/05/2014 5:21 am
o3u
 o3u
(@o3u)
Active Member Customer

It's looking good on the markets now, and folding as well, if we keep up our rate on overclock we could hit the top, perhaps if we release some articles there we can convince the other teams' folders to join curecoin!

If that happens we'll get less curecoin but at least that might move the price up as well, and will definitely get other people talking.

ReplyQuote
Posted : 15/05/2014 10:16 am
lasershurt
(@lasershurt)
Eminent Member Customer

I keep an eye on the CureCoin Subreddit, and intend to try to oust the existing mod when able (reddit rules require that he's inactive for 60 days - about 3 more weeks until he can be booted).

There is one setup video out there: https://www.youtube.com/watch?v=-YEZzBZ0suE

I'm working on wrapping up an information site with a Knowledge Base filled with guides and information, a webchat, etc.

ReplyQuote
Posted : 15/05/2014 3:45 pm
o3u
 o3u
(@o3u)
Active Member Customer
"lasershurt" wrote:
I keep an eye on the CureCoin Subreddit, and intend to try to oust the existing mod when able (reddit rules require that he's inactive for 60 days - about 3 more weeks until he can be booted).

There is one setup video out there: https://www.youtube.com/watch?v=-YEZzBZ0suE

I'm working on wrapping up an information site with a Knowledge Base filled with guides and information, a webchat, etc.

We need more promotion of this forum as well.

ReplyQuote
Posted : 15/05/2014 7:07 pm
Fastpow
(@fastpow)
New Member Customer
"o3u" wrote:
We all know curecoin is an awesome project, but lots of people don't. Unless we inform them we will lose initial traction it needs to survive, and letting it drown in the middle of a pile of shitcoins coming out every few hours.

So here is a list of marketing efforts to be made i could think of... that may need community contributions, and if possible access to some funding, or we could raise some donations to pay for the bounties:

Social/web marketing:
  - https://twitter.com/curecoin : twitter seems quiet, this is bad. Update with news from team as well as stats and developments.
(i've been informed curecoin does not have a twitter.. such fail, very disappointed).
  - Facebook is pretty good so far in my opinion: not spam, and relevant information is posted.
 

Bitcointalk
  - post keeps drowning, but not much we can do about it, maybe start other relevant threads in other sub forums with the title curecoin?
  - Raise a bounty for a "signature", curecoin signature that people who support the project can have.

Promote the IRC more

Create a video about curecoin : a bounty should be raised to create a promotional video for curecoin

[s:14wqyt2f]Create a "setup guide" video, a bounty should be raised to create a how to fold video, for n00bs (Preferably someone with english accent etc, i can do it, for a bounty ;)).[/s:14wqyt2f]
Get started video has been created by a curecoin dev already, available here: https://www.youtube.com/watch?v=-YEZzBZ0suE
(thanks lasershurt)

Keep reddit subforum active, and try to mention curecoin in other bigger subreddits as well as forums.

If there's stuff i've forgotten, please post below

Also : If all donators could meet in IRC, we can agree to not dump the coins immediately, this might be bad for the market, and i think no one wants that anyways. This is a good project, lets keep it going strong.

This list will get reorganized and cleaned up if there is interest, i can also keep donation addresses for bounties if you people trust me (and you shouldn't) or one of the mods can volunteer.

You're absolutely right, I've been thinking about options for the promotion of curecoin for a while now and boy the options are plentyful.

I'm quite busy today but I'll post a short list about some options tonight.

ReplyQuote
Posted : 16/05/2014 5:12 am
Fastpow
(@fastpow)
New Member Customer

So, I said i would post a short summary of some ideas to promote curecoin and spread awareness.

The first thing that came to my mind was getting schools involved. Nowadays pretty much every school has a media-area, most high-schools in the country where I live (the Netherlands) got about 30-60 desktops each and the universities got even more. It'd be great if everyone interested in promoting curecoin would visit a few schools in their area to get a meeting. These computers could easily be used for folding when their idle (they're pretty much always toggled on anyway) and at night. By doing this the school could use the certificate wich the stanford website gives for positive promotion for example.(Look at us, we're promoting research in diseases) They'd also get their share of the profits ofcourse which would make their desktops actually have a ROI instead of waiting a few years untill their written off.

Obviously you could do the same thing at any company or internet cafe or whatever.

It's also really important to educate your friends and family about the coin and the folding process in general, previously when you were trying to get someone into crypto-currencies it'd always be about the money. With curecoin you can aim at their emotional side and thus making the step to curecoin, and crypto-currencies in general, easier.

Another important thing to do is to get a curecoin website up and running asap. The website would need some general details about curecoin but most importantly a well-written and full-scaled FAQ. Currently the BCT ANN thread is pretty much full with the same questions over and over again. These questions have all already been answered but most of the time on other website's/forums.

These are just a few things that come to my mind when thinking about marketing potential for curecoin, obviously keeping an active social media outlet etc. is also very important.

For anybody interested in visiting some schools/companies in their neighbourhood I could write you a short elevator pitch or give some comments on your own pitch. 

Please note I'm quite busy (working as a crypto-currency consultant since a few months) with other tasks but should their be any bounties or whatever I'm happy to free up some time to help work on a PR/marketing campaign.

My two cents 🙂

ReplyQuote
Posted : 16/05/2014 3:16 pm
o3u
 o3u
(@o3u)
Active Member Customer
"Fastpow" wrote:
So, I said i would post a short summary of some ideas to promote curecoin and spread awareness.

The first thing that came to my mind was getting schools involved. Nowadays pretty much every school has a media-area, most high-schools in the country where I live (the Netherlands) got about 30-60 desktops each and the universities got even more. It'd be great if everyone interested in promoting curecoin would visit a few schools in their area to get a meeting. These computers could easily be used for folding when their idle (they're pretty much always toggled on anyway) and at night. By doing this the school could use the certificate wich the stanford website gives for positive promotion for example.(Look at us, we're promoting research in diseases) They'd also get their share of the profits ofcourse which would make their desktops actually have a ROI instead of waiting a few years untill their written off.

Obviously you could do the same thing at any company or internet cafe or whatever.

It's also really important to educate your friends and family about the coin and the folding process in general, previously when you were trying to get someone into crypto-currencies it'd always be about the money. With curecoin you can aim at their emotional side and thus making the step to curecoin, and crypto-currencies in general, easier.

Another important thing to do is to get a curecoin website up and running asap. The website would need some general details about curecoin but most importantly a well-written and full-scaled FAQ. Currently the BCT ANN thread is pretty much full with the same questions over and over again. These questions have all already been answered but most of the time on other website's/forums.

These are just a few things that come to my mind when thinking about marketing potential for curecoin, obviously keeping an active social media outlet etc. is also very important.

For anybody interested in visiting some schools/companies in their neighbourhood I could write you a short elevator pitch or give some comments on your own pitch. 

Please note I'm quite busy (working as a crypto-currency consultant since a few months) with other tasks but should their be any bounties or whatever I'm happy to free up some time to help work on a PR/marketing campaign.

My two cents 🙂

Totally agree, reaching new future market is great.

Also, i see that the team's stats on http://folding.extremeoverclocking.com/team_list.php?s= are organically going to attract other folders who realize "if you cant beat em, join em".

So that's two potential markets being reeled in to the curecoin project.

Target markets to "inform" include:
- Other GPU miners,
- Other ASIC SHA-256d miners
- Scientists/researchers making use of that data

For the third one, a publication in a scientific journal would probably help a ton.

Can anyone do that?

ReplyQuote
Posted : 17/05/2014 1:59 pm
matt608
(@matt608)
Eminent Member Customer

I wonder if changing the folding team name from Curecoin to something with a bit more information and perhaps partially in caps would help attract folders?  E.g.

CURECOIN - Get paid to fold!

That would attract a lot more folders I would imagine if that was the name of our team on the list, rather than the rather plain "Curecoin".  List is here:
http://folding.extremeoverclocking.com/team_list.php?s=

What do people think of that idea?

ReplyQuote
Posted : 18/05/2014 9:11 am
Carp
 Carp
(@carp)
New Member Customer

I'm still curious as to finding the thread where the development team has asked the general public to take on all these supposed issues?  have any of you considered maybe they are on top of it, as that's why there's no outcry for help?  maybe it's not polite to come into someone's house and start tearing out walls?

crypto has a bad rep because the community eats it own.  they can't follow rules or read directions.  there is no common respect among them.  instead of acting like a team, it's more of a mob in a riot grabbing all they can. 

you don't need to dangle dollars for a folder to fold, you need dollars to get miners to fold.  thought this would be a nice way to start upgrading my folding rigs.  folding's been here for awhile, and the scientific community is well aware it's there.  Do you seriously think they will not fall over laughing when you send them information about this 15 year old folding system they are most likely participating in?  this coin isn't the first attempt at bridging the gap either, but I applaud the concept and I do stand behind it. 

i really enjoyed the conversation with the fellow who's been folding for 3 days explain to me how important folding is now that it's going to pay, because i've never seen the power.  Please don't put your foot in your mouth and make a PR fiasco like this guy.  bragging about being a white knight now that it pays to a person that's done it since the start is very arrogant and left a bad taste in my mouth.  It also leaves room for trolls to make a mockery of your valiant attempts.  Why not let the 'pros' do what they're best at.  Let the PR guys handle PR, developers handle making their own decisions about who they let represent them, and folders get busy folding? 

just trying to make sense of all this tomfoolery.

ReplyQuote
Posted : 18/05/2014 12:54 pm
matt608
(@matt608)
Eminent Member Customer
"Carp" wrote:
I'm still curious as to finding the thread where the development team has asked the general public to take on all these supposed issues?  have any of you considered maybe they are on top of it, as that's why there's no outcry for help?  maybe it's not polite to come into someone's house and start tearing out walls?

crypto has a bad rep because the community eats it own.  they can't follow rules or read directions.  there is no common respect among them.  instead of acting like a team, it's more of a mob in a riot grabbing all they can. 

you don't need to dangle dollars for a folder to fold, you need dollars to get miners to fold.  thought this would be a nice way to start upgrading my folding rigs.  folding's been here for awhile, and the scientific community is well aware it's there.  Do you seriously think they will not fall over laughing when you send them information about this 15 year old folding system they are most likely participating in?  this coin isn't the first attempt at bridging the gap either, but I applaud the concept and I do stand behind it. 

i really enjoyed the conversation with the fellow who's been folding for 3 days explain to me how important folding is now that it's going to pay, because i've never seen the power.  Please don't put your foot in your mouth and make a PR fiasco like this guy.  bragging about being a white knight now that it pays to a person that's done it since the start is very arrogant and left a bad taste in my mouth.  It also leaves room for trolls to make a mockery of your valiant attempts.  Why not let the 'pros' do what they're best at.  Let the PR guys handle PR, developers handle making their own decisions about who they let represent them, and folders get busy folding? 

just trying to make sense of all this tomfoolery.

Yep I've been persuaded it's better not to do promotion to other folding teams, and better not to change the team name:
https://bitcointalk.org/index.php?topic=603757.msg6800575#msg6800575

ReplyQuote
Posted : 18/05/2014 12:57 pm
FifthGhostbuster
(@fifthghostbuster)
Eminent Member Customer

CureCoin 5k race in the works....
Hosted in Salt Lake City UT later in the summer. Still locking down available dates based on routes/city availability.

ReplyQuote
Posted : 20/05/2014 11:43 am
matt608
(@matt608)
Eminent Member Customer
"FifthGhostbuster" wrote:
CureCoin 5k race in the works....
Hosted in Salt Lake City UT later in the summer. Still locking down available dates based on routes/city availability.

What kind of race?

ReplyQuote
Posted : 20/05/2014 1:31 pm
o3u
 o3u
(@o3u)
Active Member Customer
"matt608" wrote:
"Carp" wrote:
I'm still curious as to finding the thread where the development team has asked the general public to take on all these supposed issues?  have any of you considered maybe they are on top of it, as that's why there's no outcry for help?  maybe it's not polite to come into someone's house and start tearing out walls?

crypto has a bad rep because the community eats it own.  they can't follow rules or read directions.  there is no common respect among them.  instead of acting like a team, it's more of a mob in a riot grabbing all they can. 

you don't need to dangle dollars for a folder to fold, you need dollars to get miners to fold.  thought this would be a nice way to start upgrading my folding rigs.  folding's been here for awhile, and the scientific community is well aware it's there.  Do you seriously think they will not fall over laughing when you send them information about this 15 year old folding system they are most likely participating in?  this coin isn't the first attempt at bridging the gap either, but I applaud the concept and I do stand behind it. 

i really enjoyed the conversation with the fellow who's been folding for 3 days explain to me how important folding is now that it's going to pay, because i've never seen the power.  Please don't put your foot in your mouth and make a PR fiasco like this guy.  bragging about being a white knight now that it pays to a person that's done it since the start is very arrogant and left a bad taste in my mouth.  It also leaves room for trolls to make a mockery of your valiant attempts.  Why not let the 'pros' do what they're best at.  Let the PR guys handle PR, developers handle making their own decisions about who they let represent them, and folders get busy folding? 

just trying to make sense of all this tomfoolery.

Yep I've been persuaded it's better not to do promotion to other folding teams, and better not to change the team name:
https://bitcointalk.org/index.php?topic=603757.msg6800575#msg6800575

You're right,

It is a better idea to target Miners instead of folders who are already dong  it for their own reasons.

But  i'm talking about promotion here, and these guys would be armed with an extra argument to spread the word about folding... it can be rewarding economically.
It's just a matter of getting the word around about curecoin.

ReplyQuote
Posted : 22/05/2014 3:50 pm
Snail2
(@snail2)
New Member Customer

The media will turn up rather soon I guess. Maybe someone should give a hint to The Register. They like crypto related things.

ReplyQuote
Posted : 22/05/2014 5:13 pm
matt608
(@matt608)
Eminent Member Customer

We should make a list of exchanges to vote for Curecoin on and a marketing plan like this:
https://bitcointalk.org/index.php?topic=452322.0

ReplyQuote
Posted : 23/05/2014 3:00 pm
greeneye
(@greeneye)
New Member Customer

Any thoughts on reaching out to Coindesk?  Bummer we weren't featured in this article!  Protein folding is their #1 "Global Problem"!

http://www.coindesk.com/5-global-problems-bitcoins-proof-work-can-help-solve/

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Posted : 04/07/2014 8:42 pm
lasershurt
(@lasershurt)
Eminent Member Customer
"greeneye" wrote:
Any thoughts on reaching out to Coindesk?  Bummer we weren't featured in this article!  Protein folding is their #1 "Global Problem"!

http://www.coindesk.com/5-global-problems-bitcoins-proof-work-can-help-solve/

Wow, big miss on the part of the writer not to catch us. Still, it would be good for us to make ourselves known to him.

ReplyQuote
Posted : 07/07/2014 8:04 am
wuffy68
(@wuffy68)
Member Admin

It's interesting to note the ~latest dollar price of Gridcoin GRC compared Curecoin CURE (correct me if I'm wrong on my research)

* GRC  = $0.032
* CURE = $0.065

This highlights the advantage of the [email protected] jobs requiring only a single client to complete the Work Units (jobs are self checking) - whereas Gridcoin folding, using the [email protected] client requires each folding job to have two independent confirmations (therefor two independent folder/miners).

Additionally, even though [email protected] builds on [email protected] research, it becomes evident that Grid jobs require more than 2x the power consumption to complete similar sized folding jobs since Rosetta can only use CPU cores.

This is not to underestimate the value of Gridcoin, but serves to highlight some reasons why F@H based fold/mining should maintain a higher valuation. Gridcoins advantage is that they already have the infrastructure for MANY Distributed Computing projects through BOINC, however for me, this raises two important questions:

  1. How do we weigh the value of BOINC projects like Collatz Conjecture Mathematics compared to F@H research on pandemic influenza virus proteins infiltrating human cells (thus potentially saving 150,000 to 600,00 lives each year - on a global scale)?
  2. Gridcoin's "Environmental Friendly" claim is VERY true compared to Bitcoin, however it might take over 2x the kilowatts to complete the same number of GFLOPS of a Curecoin job.

Anyway, those are some distinctions that will likely be discussed in the Q&As at Bitcoin Conferences and reporter interview. And again, I think Gridcoin deserves a world of respect for pioneering this concept.

ReplyQuote
Posted : 10/07/2014 2:23 am
ChristianVirtual
(@christianvirtual)
Eminent Member Customer
"wuffy68" wrote:
And again, I think Gridcoin deserves a world of respect for pioneering this concept.

And more might come https://foldingforum.org/viewtopic.php?nomobile=1&f=69&t=26529

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Posted : 10/07/2014 3:01 pm
Nicky Paul
(@nicky-paul)
Active Member Customer

Tell me the best and Easy Way for Marketing

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Posted : 31/03/2016 7:13 am
Nicky Paul
(@nicky-paul)
Active Member Customer

Thanks for Sharing this

ReplyQuote
Posted : 01/04/2016 6:17 am
wuffy68
(@wuffy68)
Member Admin

@Nicky Paul wrote:

Tell me the best and Easy Way for Marketing

Not quite sure what the question is. If we knew, CureCoin would already be "to the moon" 🙂

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Posted : 01/04/2016 5:58 pm
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